IJBI

The International Journal of Business and Innovation (IJBI) is dedicated to publishing high-quality research that addresses contemporary challenges in business, management, and innovation. Our journal embraces a multidisciplinary approach, welcoming contributions from diverse fields including, but not limited to:

· Entrepreneurial Innovation and Venture Creation
· Entrepreneurship and branches
· Digital Innovation and Information Systems
· Financial Innovation and Emerging Technologies
· Innovative Marketing Strategies and Consumer Engagement
· Innovation in New Product and Service Development
· Sustainable Innovation and Responsible Business Practices
· Strategic Innovation and Business Model Transformation
· Innovation in Financial Decision-Making in Dynamic Environments
· Innovation in Engineering and Technology Management
· Innovative Approaches to Logistics and Supply Chain Management
· Organizational Innovation, Leadership, and Change
· Social Innovation and Inclusive Business Models
· Policy, Governance, and Institutional Innovation

We encourage research that bridges theoretical foundations with practical applications, offering actionable insights for academics, industry professionals, and policymakers.